How can I help my businesses grow by adding or owning my listing on Google Maps?
By allowing you to see and anticipate trends and tailor what people see when they search Google Maps.
This allows you to control the Information, Map Location, Update Hours of Operation, Telephone Number, Pictures, and Reply to Reviews on Google Maps.
This last one can turn a negative review, to a customer interaction. When someone sees a negative review, but see that the owner has at least replied to try and work out the issue, the engaging nature of replying to the negative review can negate the negative impact the review otherwise would have had.
Owning your listing also gives you access to the analytics about your listing. This includes where people are searching for your listing, where they are asking directions from, and when people call.